July 14, 2004 -- Maxwell Publishing today announced an October release date of the book entitled, 101 Ways to Get Your Foot in the Door; Success Strategies Guaranteed to Put You Miles Ahead of the Competition.
101 Ways to Get Your Foot in the Door is the latest release by nationally known speakers, authors and business advisors Lori Giovannoni and Kathleen Gage. Joined by Hydee Willis, and Karianne Marcum, award-winning entrepreneurs and owners of Creative Expressions, Inc., Lori and Kathleen are pleased to announce the release of this latest in a series of successful books.
These 4 dynamic women are out to light a fire under this nations marketing ability.
101 Ways to Get Your Foot in the Door was created to enhance anyone's ability to create fun, creative and unique opportunities to get in front of prospects and clients. The ideas in the book run the gamut from simple to elaborate. Not only are these ideas effective for one-person companies, they work perfectly for any size organization. Designed for those who are looking for ideas on how to get a โ€œleg upโ€ on the competition.
This book is perfect for anyone who sells professionally, owns a business, attends tradeshows or is concerned about attracting new business and retaining current customers.
Readers will learn how to utilize a variety of ideas to increase their sales and also to increase the sales of their clients. Novices and experienced sales reps will benefit from this powerhouse teams' new ideas for getting in front of prospects.
About the Authors
Kathleen Gage, President of Turning Point, Inc., is an award winning business advisor and a highly sought after inspirational speaker.
Kathleen's most recent award is Giant Step Award for 2004 from the Salt Lake Area Chamber of Commerce and the Department of Workforce Services of Utah for business innovation and success.
Kathleen is the author of several books and multi media programs including Message of Hope, Inspirational Thoughts for Uncertain Times; Workplace Miracles and Street Smarts Marketing and Promotions. She has traveled throughout the world lecturing in both the public and private sector in areas of marketing and promotions, event development, leadership, public relations, sales, achievement and much more.
Kathleen Gage has a unique style for marketing which she willingly teaches others. She has dedicated her life to assisting others in creating a better quality of life through common sense, a commitment to self, spirituality, and the right attitude.
Lori Giovannoni, President of LGA, Inc., is an award winning author, business owner and keynote speaker. Lori is the author of Success Redefined - Notes to a Working Woman; Workplace Miracles, Presentations for Profit and Earn More than Ever Before.
A skilled communicator with a strong background in sales, Lori has lectured internationally sharing the platform with senators, congressmen and other notables. She has an usually clear understanding of the personal and professional issues facing sales professionals today and has the unique ability to articulate them with striking effectiveness. Lori is a business advisor to numerous organizations throughout the country. As a top producer in her industry, Lori has refined key principles that can take virtually anyone from an average sales person, manager or business owner to an extraordinary performer in their chosen endeavors.
Lori is the recipient of the 2001 Athena award, a highly coveted honor for women of leadership and achievement.
Hydee Willis, owner and President of Creative Expressions, Inc., began this woman owned and operated corporation over 22 years ago. With a strong drive to succeed, Ms. Willis has grown the organization from a home based business located in her basement utilizing a single head embroidery machine to a company that employs over 50 people with revenues exceeding $4 million.
Hydee Willis has extensive leadership & speaking experience.
She has been a mentor in the Governor of Utah's first ever โ€œWomen in Businessโ€ mentor program. She has been an active member and past president of National Association of Women Business Owners (NAWBO) Utah Chapter, member of the Utah Micro Loan Fund Committee, Chamber of Commerce Women's Business Center Advisory Board and Board of Directors of the Utah State office of Childcare.
Hydee Willis prides herself on being innovative and leading edge in the way she runs her business. As one of the first companies in the Salt Lake Valley to offer onsite day care to her workers, Hydee enjoys a loyalty from her workforce that is a model for many.
With an extensive background in the corporate identity imprinted premium gifts and trade shows, Hydee Willis is the recipient of numerous business and leadership awards.
Karianne Marcum, Owner and Vice President of Operations for Creative Expressions, Inc., has been instrumental in positioning Creative Expressions as a leader in the Advertising Specialty and Apparel Industry.
With over 16 years of sales experience, Karianne oversees the organizational workings of Creative Expressions. Karianne has a keen sense of marketplace trends within the industry.
Bringing a unique understanding of computer technology to the mix, Karianne developed and implemented web-based online stores for Creative Expressions' clients. With the 50 employees at Creative Expressions and a sales team of seven, Karianne instills strong values of customer loyalty through relationship building, fun and creativity in the sales process. It is because of this, Creative Expressions continues to maintain a strong position within the marketplace.
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